HypeLab is a Web3-focused advertising platform that connects crypto advertisers with publishers serving crypto-native audiences. Its network allows Web3 companies to run targeted advertising campaigns across crypto websites, exchanges, DeFi applications, portfolio trackers, and other blockchain-focused platforms.

HypeLab uses on-chain data and audience targeting to help advertisers reach users based on factors such as location, wallet activity, crypto interests, token holdings, and on-chain behavior. It also provides real-time campaign optimization and reporting, including wallet-level conversion and performance data.

For publishers, HypeLab provides a way to monetize crypto traffic by displaying advertisements from Web3 brands. Publishers can integrate its SDK or ad tags and receive payouts in stablecoins or fiat.

Best for: Web3 advertising, crypto audience targeting, publisher monetization, on-chain advertising, and performance marketing.